NIE has advised a number of startup companies wishing to compete in the search engine and related spaces.  We have also advised overseas clients that wish to enter into the US Market.  These services are typically provided on a project or retainer basis under mutual NDA.

 Technology Positioning

• Feature Differentiation and Communication
• Consistent Industry Verbiage
• Detailed Feature Evaluation

Market Positioning

• Competitive Analysis
• Repositioning Core Technology
• Strategic Introductions

Pragmatic Product Details

• Pricing Models and ROI
• Questions US Companies Will Ask
• User Interface Assessment
• Packaging and Installation

Companies cannot afford to sell "me too" products and expect to compete against the large established players.  Patents and PHDs do not go nearly as far as they used to, and foreign markets can give false impressions of true product value.  Let us help you avoid costly mistakes.